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04 Sep 2011

12 Ways to Build Your Opt-in List

Building your opt-in list starts with having a website that will persuade visitors to spend some time there. By doing that they will be more apt to sign up to your newsletter or offer. Here are 7 steps that will help accomplish this.

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21 Aug 2011

Search Engine Marketing: Timing of SEO in the Web Design Process

If you're just starting to build your website now is the best time to start planning your search engine optimization and search engine marketing strategy. The best time to introduce the SEO planning of a website is when the site design is ready and the site is ready to be launched but there is no content yet for the site. Just before the site launches is the time to bring in an SEO consultant to provide some SEO services.

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11 Aug 2011

Using "long tail" Keywords

One of the problems that come with search engine marketing is having keywords or key phrases for your website that are very common and that many websites use. Since more and more companies are becoming aware of the need for search engine optimization and are starting to use search engine marketing any company that makes a product or sells a service similar to yours might end up using the exact same keywords or key phrases that you are using.

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31 Jul 2011

The Benefits of Starting a Website

The benefits of starting a website can be many and varied. How you benefit depends on your reason for starting the site. If you are a musician, starting your own website is a cheap and effective way of allowing a wider audience to access your work. Put MP3 clips of videos of you or your band on your site.

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16 Jun 2011

Getting a website: where are the costs?

So you have made the decision to have a website built for your business, but are not sure of what is involved, and where the costs lie? It can be confusing, especially if you are not particularly Internet or PC savvy: web development, web hosting, domain names, email addresses.

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01 Jun 2011

Website Planning, Design and Management

“I’ll do it myself!”, “Yes, I must update those contact details…”, “What meta tags?”. Sound familiar? What about “I don’t need a website!”? These are things you may say to yourself regarding your existing website or the thought of having a website constructed.

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